As current international president of the Association for Accounting Marketing (AAM) (2021-2022), I speak from direct experience, having worked my way up through the ranks of this niche organization. I can honestly say, no matter what level your participation,...
What is the first thing that comes to mind when you wake up in the morning? Is it… What am I going to have for breakfast? What is the weather like today? How long will it take me to get to work? If you are like me (and most people), the first thing that may come to...
The concept that “communication is key” is nothing new. However, it is becoming increasingly important in an era where the need for communication is constant, and the means of communication are endless. Employees today have high expectations of what information they...
